Identification of challenges and solutions for smartphone mobile ap-plication development using quality function deployment (QFD):The case of Iranecosystem

The growing prevalence of smartphones has led to the emergence of numerous individuals and small companies venturing into the realm of mobile application development (MAD). The MAD ecosystems are highly dynamic, facing constant challenges stemming from financial, social, cultural, and economic factors. Addressing and resolving these challenges is of paramount importance, particularly when considering the involvement of innovative, diverse, and youthful talents in application development.This paper introduces a novel approach by applying the Quality Function Deployment (QFD) matrix to connect and prioritize challenges and their corresponding solutions within the context of mobile application development in the Ira-nian mobile application development ecosystem.The study reveals three primary challenges: "insufficient government financial support," "lack of knowledge in manage-ment and deficient management skills," and "absence of meaningful learning from previous experiences and other MAD ecosystems in the international markets." These challenges are identified as crucial hindrances to the effective enhance-ment of the MAD ecosystem. Consequently, tailored solutions are proposed for each challenge, aiming to address and overcome these obstacles for the sustainable growth of the mobile application development landscape in Iran.
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